{"id":51524,"date":"2026-10-22T10:13:40","date_gmt":"2026-10-22T08:13:40","guid":{"rendered":"https:\/\/santapola.es\/?p=51524"},"modified":"2026-10-22T10:15:09","modified_gmt":"2026-10-22T08:15:09","slug":"segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular","status":"publish","type":"post","link":"https:\/\/santapola.es\/ca\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\/","title":{"rendered":"SEGITTUR i Santa Pola impulsen la transici\u00f3 del sector tur\u00edstic cap a l&#8217;economia circular"},"content":{"rendered":"<p><strong>Les jornades han reunit t\u00e8cnics municipals, entitats vinculades al territori i empreses tur\u00edstiques, deu de les quals rebran assessorament especialitzat per a incorporar l&#8217;economia circular als seus negocis.<\/strong><\/p>\n<p>La Secretaria d&#8217;Estat de Turisme, a trav\u00e9s de SEGITTUR, i l&#8217;Ajuntament de Santa Pola han celebrat els dies 20 i 21 d&#8217;octubre dos jornades de treball per a impulsar la transici\u00f3 del sector tur\u00edstic local cap a l&#8217;economia circular, una iniciativa que busca avan\u00e7ar cap a un model tur\u00edstic m\u00e9s sostenible, eficient en l&#8217;\u00fas dels recursos i competitiu.<\/p>\n<p>Santa Pola ha sigut seleccionada, juntament amb Cartagena, Salamanca i M\u00e8rida, per a participar en este projecte dirigit a destins pertanyents a la Xarxa de Destinacions Tur\u00edstiques Intel\u00b7ligents (Xarxa DTI), impulsada per la Secretaria d&#8217;Estat de Turisme a trav\u00e9s de SEGITTUR.<\/p>\n<p>La primera jornada, celebrada el dimarts 20 d&#8217;octubre, va estar dedicada al Grup Motor del dest\u00ed i va comptar amb una elevada participaci\u00f3 de personal t\u00e8cnic de diferents \u00e0rees municipals, aix\u00ed com de representants, entre altres, de ADESTIC, INVAT\u00b7TUR, el GALP Badia de Santa Pola, el Centre d&#8217;Investigaci\u00f3 Marina (CIMAR), CEAM i el Parc Natural de les Salinas de Santa Pola.<\/p>\n<p>Durant la sessi\u00f3 es va treballar en la identificaci\u00f3 de la situaci\u00f3 de partida del municipi en mat\u00e8ria d&#8217;economia circular, analitzant els principals reptes i oportunitats per a avan\u00e7ar cap a un model de gesti\u00f3 tur\u00edstica m\u00e9s sostenible. Este proc\u00e9s participatiu permetr\u00e0 elaborar un diagn\u00f2stic i definir un full de ruta amb l\u00ednies d&#8217;actuaci\u00f3 adaptades a les caracter\u00edstiques de Santa Pola, comptant amb la implicaci\u00f3 dels diferents agents del dest\u00ed.<\/p>\n<p><strong>Deu empreses tur\u00edstiques rebran assessorament personalitzat<\/strong><\/p>\n<p>La jornada del dimecres 21 d&#8217;octubre va estar dirigida al sector empresarial tur\u00edstic, amb una sessi\u00f3 de sensibilitzaci\u00f3 i capacitaci\u00f3 sobre les oportunitats que oferix l&#8217;economia circular per a millorar la gesti\u00f3 dels negocis.<\/p>\n<p>En el marc d&#8217;este projecte, deu empreses tur\u00edstiques de Santa Pola han sigut seleccionades per a participar en un programa gratu\u00eft d&#8217;assessorament i mentoritzaci\u00f3 individualitzada, que els permetr\u00e0 analitzar la seua situaci\u00f3 actual i identificar mesures concretes per a optimitzar l&#8217;\u00fas dels recursos, reduir residus, millorar la seua efici\u00e8ncia i avan\u00e7ar cap a models de negoci m\u00e9s sostenibles.<\/p>\n<p>L&#8217;acompanyament, desenrotllat per un equip especialitzat, inclour\u00e0 sessions de treball presencials i en l\u00ednia i culminar\u00e0 amb l&#8217;elaboraci\u00f3 d&#8217;un diagn\u00f2stic i un pla d&#8217;acci\u00f3 personalitzat per a cada empresa, amb propostes de millora que podran aplicar-se a curt i mitj\u00e0 termini.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les jornades han reunit t\u00e8cnics municipals, entitats vinculades al territori i empreses tur\u00edstiques, deu de les quals rebran assessorament especialitzat per a incorporar l&#8217;economia circular als seus negocis. La Secretaria d&#8217;Estat de Turisme, a trav\u00e9s de SEGITTUR, i l&#8217;Ajuntament de Santa Pola han celebrat els dies 20 i 21 d&#8217;octubre dos jornades de treball per [&hellip;]<\/p>\n","protected":false},"author":96,"featured_media":51522,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[589],"tags":[2015,1512],"class_list":["post-51524","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turisme","tag-economia-circular","tag-segittur-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEGITTUR i Santa Pola impulsen la transici\u00f3 del sector tur\u00edstic cap a l&#039;economia circular - Ajuntament de Santa Pola<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/santapola.es\/ca\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEGITTUR i Santa Pola impulsen la transici\u00f3 del sector tur\u00edstic cap a l&#039;economia circular - Ajuntament de Santa Pola\" \/>\n<meta property=\"og:description\" content=\"Les jornades han reunit t\u00e8cnics municipals, entitats vinculades al territori i empreses tur\u00edstiques, deu de les quals rebran assessorament especialitzat per a incorporar l&#8217;economia circular als seus negocis. La Secretaria d&#8217;Estat de Turisme, a trav\u00e9s de SEGITTUR, i l&#8217;Ajuntament de Santa Pola han celebrat els dies 20 i 21 d&#8217;octubre dos jornades de treball per [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/santapola.es\/ca\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\/\" \/>\n<meta property=\"og:site_name\" content=\"Ajuntament de Santa Pola\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AyuntamientoSantaPola\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-22T08:13:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-22T08:15:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/santapola.es\/wp-content\/uploads\/2026\/10\/IMG_4897.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jos\u00e9 Juan L\u00f3pez Lafuente\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SantaPolaAyunt\" \/>\n<meta name=\"twitter:site\" content=\"@SantaPolaAyunt\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/\"},\"author\":{\"name\":\"Jos\u00e9 Juan L\u00f3pez Lafuente\",\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/#\\\/schema\\\/person\\\/ad1d67403707b58350c7be5e8dbc442d\"},\"headline\":\"SEGITTUR i Santa Pola impulsen la transici\u00f3 del sector tur\u00edstic cap a l&#8217;economia circular\",\"datePublished\":\"2026-10-22T08:13:40+00:00\",\"dateModified\":\"2026-10-22T08:15:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/\"},\"wordCount\":459,\"image\":{\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/santapola.es\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/IMG_4897.jpg\",\"keywords\":[\"econom\u00eda circular\",\"SEGITTUR\"],\"articleSection\":[\"Turisme\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/\",\"url\":\"https:\\\/\\\/santapola.es\\\/ca\\\/segittur-i-santa-pola-impulsen-la-transicio-del-sector-turistic-cap-a-leconomia-circular\\\/\",\"name\":\"SEGITTUR i Santa Pola impulsen la transici\u00f3 del sector tur\u00edstic cap a l'economia circular - 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