{"id":43195,"date":"2025-04-23T12:01:38","date_gmt":"2025-04-23T10:01:38","guid":{"rendered":"https:\/\/santapola.es\/?p=43195"},"modified":"2025-04-23T12:04:54","modified_gmt":"2025-04-23T10:04:54","slug":"santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent","status":"publish","type":"post","link":"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/","title":{"rendered":"Santa Pola es consolida com a Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent"},"content":{"rendered":"

L’Ajuntament de Santa Pola ha completat l’informe de diagn\u00f2stic DTI i este registra un grau de compliment del 52,9%, per damunt de la mitjana dels destins d’Espanya.<\/strong><\/p>\n

L’Ajuntament de Santa Pola ja disposa de l’informe diagn\u00f2stic que ha elaborat SEGITTUR, implantant aix\u00ed la metodologia de Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent impulsada per la Secretaria d’Estat de Turisme d’Espanya en el dest\u00ed.<\/p>\n

Amb validesa fins a l’11 d’abril de 2027, el dest\u00ed es convertix en Destinaci\u00f3 Tur\u00edstica Adherida que acredita que ha iniciat la implantaci\u00f3 del model DTI, la qual cosa representa un important pas per a formar part del grup de destins a l’avantguarda del desenrotllament tur\u00edstic i amb una estrat\u00e8gia de futur basada en la governan\u00e7a, la sostenibilitat, l’accessibilitat, la innovaci\u00f3 i la tecnologia com a eixos vertebradors.<\/p>\n

Des de 2019, Santa Pola s’ha comprom\u00e9s a posicionar-se com un model tur\u00edstic DTI a la Comunitat Valenciana, donant inici a un proc\u00e9s de digitalitzaci\u00f3 que optimitza tant la gesti\u00f3 del dest\u00ed com l’experi\u00e8ncia del visitant. Esta obstinaci\u00f3 es va consolidar en 2021 amb la certificaci\u00f3 del Nivell 3 en la Xarxa de Destinacions Tur\u00edstiques Intel\u00b7ligents de la Comunitat Valenciana, reafirmant la seua vocaci\u00f3 innovadora.<\/p>\n

Pel que fa a nivell nacional Santa Pola es va incorporar al projecte Destinacions Tur\u00edstiques Intel\u00b7ligents en 2021, sent en 2025 quan es realitza l’Informe Diagn\u00f2stic i el Pla d’Acci\u00f3 per a la seua transformaci\u00f3 en Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent.<\/p>\n

\"\"<\/p>\n

Per damunt de la mitjana nacional<\/strong><\/p>\n

Referent al grau de compliment, Santa Pola ha obtingut un 52,9% del total de requisits de la metodologia DTI, un resultat per damunt de la mitjana dels destins d’Espanya.<\/p>\n

L’eix amb major grau de compliment \u00e9s el de tecnologia (60,8%), seguit de sostenibilitat (57,7%), governan\u00e7a (49,8%) i accessibilitat (42,3%). Finalment, l’eix amb major marge de millora \u00e9s innovaci\u00f3 amb un 38,1%.<\/p>\n

L’Ajuntament de Santa Pola forma part de la Xarxa de Destinacions Tur\u00edstiques Intel\u00b7ligents des d’abril de 2021, mostra de l’aposta del consistori per la transformaci\u00f3 del dest\u00ed que finalment ha materialitzat a trav\u00e9s de la implantaci\u00f3 de la metodologia de Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent.<\/p>\n

La implantaci\u00f3 de la metodologia DTI ha sigut possible gr\u00e0cies a la col\u00b7laboraci\u00f3 de totes les \u00e0rees municipals i dels agents privats del dest\u00ed, que han contribu\u00eft a proporcionar la informaci\u00f3 necess\u00e0ria per a avaluar al dest\u00ed sobre la base dels 97 requisits i 261 indicadors que la componen, per al conjunt d’eixos clau d’un DTI.<\/p>\n

Esta presa d’informaci\u00f3 ha perm\u00e9s valorar a SEGITTUR el grau de maduresa del dest\u00ed Santa Pola de cada requisit i posteriorment proposar unes recomanacions a executar pel dest\u00ed per a la transformaci\u00f3 en Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent.<\/p>\n

Programa Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent<\/strong><\/p>\n

El programa Destinaci\u00f3 Tur\u00edstica intel\u00b7ligent \u00e9s un projecte promogut per la Secretaria d’Estat de Turisme (SETUR) i gestionat per la Societat Mercantil Estatal per a la Gesti\u00f3 de la Innovaci\u00f3 i les Tecnologies Tur\u00edstiques (SEGITTUR), que perseguix contribuir a millorar la competitivitat de les destinacions tur\u00edstiques i la qualitat de vida dels seus residents incidint en cinc \u00e0mbits d’actuaci\u00f3: governan\u00e7a, innovaci\u00f3, tecnologia, sostenibilitat i accessibilitat.<\/p>\n

Esta iniciativa, sorgida del Pla Nacional i Integral de Turisme 2012-2015, genera els mecanismes adequats per a facilitar la r\u00e0pida incorporaci\u00f3 d’innovacions en els destins.<\/p>\n

La Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent es definix com una destinaci\u00f3 tur\u00edstica innovadora, consolidat sobre una infraestructura tecnol\u00f2gica d’avantguarda, que garantix el desenrotllament sostenible del territori tur\u00edstic, accessible per a tots, facilitant la interacci\u00f3 i integraci\u00f3 del visitant amb l’entorn i incrementant la qualitat de la seua experi\u00e8ncia en el dest\u00ed i la millora de la qualitat de vida del resident.<\/p>\n

Per a aconseguir estos objectius, el programa DTI promou la implantaci\u00f3 d’un model de gesti\u00f3 que t\u00e9 en compte la transversalitat de l’activitat tur\u00edstica i les caracter\u00edstiques diferenciadores de cada dest\u00ed. S’articula sobre una metodologia de diagn\u00f2stic, basada en 97 requisits i 261 indicadors, que deriva en un sistema de recomanacions i un sistema de monitoratge, que conformen els elements fonamentals del model, permetent un proc\u00e9s de millora continu de la gesti\u00f3 del dest\u00ed adaptada als reptes presents i futurs del turisme.<\/p>\n

Esta acci\u00f3 s’emmarca dins del Pla de Sostenibilitat Tur\u00edstica en Dest\u00ed, finan\u00e7at amb fons europeus Next Generation EU, que busca promoure un turisme sostenible, inclusiu i de qualitat.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

L’Ajuntament de Santa Pola ha completat l’informe de diagn\u00f2stic DTI i este registra un grau de compliment del 52,9%, per damunt de la mitjana dels destins d’Espanya. L’Ajuntament de Santa Pola ja disposa de l’informe diagn\u00f2stic que ha elaborat SEGITTUR, implantant aix\u00ed la metodologia de Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent impulsada per la Secretaria d’Estat de Turisme […]<\/p>\n","protected":false},"author":96,"featured_media":43193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[589],"tags":[1413,627,1148],"class_list":["post-43195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turisme","tag-destinacio-turistica-intelligent","tag-next-generation-eu","tag-pla-de-sostenibilitat-turistica-en-desti"],"yoast_head":"\nSanta Pola es consolida com a Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent - Ajuntament de Santa Pola<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Santa Pola es consolida com a Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent - Ajuntament de Santa Pola\" \/>\n<meta property=\"og:description\" content=\"L’Ajuntament de Santa Pola ha completat l’informe de diagn\u00f2stic DTI i este registra un grau de compliment del 52,9%, per damunt de la mitjana dels destins d’Espanya. L’Ajuntament de Santa Pola ja disposa de l’informe diagn\u00f2stic que ha elaborat SEGITTUR, implantant aix\u00ed la metodologia de Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent impulsada per la Secretaria d’Estat de Turisme […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\" \/>\n<meta property=\"og:site_name\" content=\"Ajuntament de Santa Pola\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AyuntamientoSantaPola\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-23T10:01:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T10:04:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/santapola.es\/wp-content\/uploads\/2025\/04\/DTI.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jos\u00e9 Juan L\u00f3pez Lafuente\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SantaPolaAyunt\" \/>\n<meta name=\"twitter:site\" content=\"@SantaPolaAyunt\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\"},\"author\":{\"name\":\"Jos\u00e9 Juan L\u00f3pez Lafuente\",\"@id\":\"https:\/\/santapola.es\/ca\/#\/schema\/person\/ad1d67403707b58350c7be5e8dbc442d\"},\"headline\":\"Santa Pola es consolida com a Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent\",\"datePublished\":\"2025-04-23T10:01:38+00:00\",\"dateModified\":\"2025-04-23T10:04:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\"},\"wordCount\":773,\"image\":{\"@id\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/santapola.es\/wp-content\/uploads\/2025\/04\/DTI.jpg\",\"keywords\":[\"Destinaci\u00f3 Turistica Intel\u00b7ligent\",\"Next Generation EU\",\"Pla de Sostenibilitat Tur\u00edstica en Dest\u00ed\"],\"articleSection\":[\"Turisme\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\",\"url\":\"https:\/\/santapola.es\/ca\/santa-pola-es-consolida-com-a-destinacio-turistica-intel%c2%b7ligent\/\",\"name\":\"Santa Pola es consolida com a Destinaci\u00f3 Tur\u00edstica Intel\u00b7ligent - 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